After yet another year of, writing articles, taking photographs, filming and meeting press deadlines, the Air Cadet Organisation Media Communications staff and Cadets who Make the News have had their hard work recognise at the 2010 MACAs.
The Media and Communication Awards (MACAs) ceremony which took place at the Royal Air Force College Cranwell on 27th November was the Air Cadet equivalent of the Oscars.
During the ceremony, Commandant Air Cadets, Air Commodore Barbara Cooper presented the prestigious MACA trophies, each of which recognising a different aspect of the communication and engagement efforts of the Air Cadet Organisation's staff and cadets.
Flt Lt Paul Hincks Media Communications Officer for 121 (Nuneaton) Squadron and Warwickshire & Birmingham Wing, who attended the ceremony, was hopeful that the wing could repeat it's successes of the previous two years, which saw the wing win a total of three MACAs one of which went to 121 Squadron last year for Best Article . Unfortunately 2010 was not to be Warwickshire & Birmingham Wing's year, but all was not lost. Against extremely tough opposition from every single Region, Wing & Squadron in the Corps, the efforts of the Warwickshire & Birmingham Wing were recognised by reaching the final four in the HQAC nominations for three of the MACAs.
In the Category Best News Article - 489 (Acocks Green & Olton) squadron was nominated for their article Poppy Appeal cadets net a winner at Villa Park written by Cpl Simon Watson RAF.
In the Category Best ACO website – The Warwickshire & Birmingham Wing website, aircadets-wbw.org run by Flt Lt Paul Hincks which won the award in 2008, was once again nominated for its abundance of up to the moment News and Interactive content.
In the Category Best Wing Media & Comms Officer - Flt Lt Paul Hincks who won the award in 2009 was nominated for yet another year of consistent article output whilst running a successful website.
During her address, Air Commodore Barbara Cooper said, “I am very proud to see so much excellent work has been done to raise the profile of the cadets this year.”
“There is no doubt that media communications is key to our engagement strategy and tonight we have showcased some of the finest work undertaken by our cadets and staff over the last 12 months. Congratulations to the winners and all of the nominees for their sterling efforts.”
“Within the current financial climate, Engagement with our stakeholders is key to the success of the Air Cadets and with our 70th anniversary around the corner in 2011 we need to take media and communications very seriously indeed”.
After the awards ceremony, Media Communications Officer, Flt Lt Paul Hincks said, “We may not have come away with any silverware this year but we have done extremely well to get into the final four of the HQAC nominations in three different categories. I must thank everyone who has taken part in media communications activities over the past year for helping to keep the Squadron and the Warwickshire & Birmingham Wing at the forefront of Air cadet Media Communications and I would urge every single squadron to support Air Commodore Cooper's view that we should take media and communications very seriously during our 70th Anniversary in 2011”.